Menu provides greater value and broadens appeal through more choice and variety Today, Red Lobster introduces their most comprehensive core menu transformation in the brand’s history. The menu will offer significantly more items with price points below $15. It will also substantially increase the number of non-seafood selections. Additionally, the menu will offer more choice […]
Facebook’s $1 billion acquisition of Instagram is a blessing for brands. Love the deal or hate it (I’m talking to all you early adopters and hipsters), it is time for brands to start building a strategy for the photo-sharing and story telling application. Yes, I know—another social media platform to worry about? But unlike with […]
According to the 23rd Annual Harris Poll® EquiTrend® Study, fifteen brands celebrate an 8-time consecutive run at the top of annual brand study that measures equity of 1500+ brands, highlighting that leadership and momentum help brands lead Year after year, consumers identify superior brands as leaders in their industry, according to recent findings in the […]
From the Bay Area to New York, online startups to pop-up shops, there is an entrepreneurial spirit that’s sweeping across the country – and it doesn’t discriminate by age. Building on this spirit, VerticalResponse announced the three winners of its “Next Teen Tycoon” online video competition. The company – a leading provider of self-service marketing […]